Especially recently, search engines such as Google have been inspected by advanced robots. Therefore, the difference between the clicks from bot accounts and the clicks of organic users has become more prominent. If the pages with ads are out of the question, you will see that the pages with the most clicks appear in the top ranks in search engines such as Yandex and Google. This is because their organic click through rates are high. These robots, which have recently developed, reveal that organic clicks have a very important place in Google's SERP. This results in the need to attract organic users to your pages in various ways. Among the search queries leading to the SERP, Google ranks the sites most frequently visited by organic users. It can be mentioned that various SEO rules are also valid for these sites to rank higher. However, when it comes to looking at the click of organic users, it is important to consider this issue in detail.
Be High with Organic Click Through Rate
When you go to a store, many users do not want to break the general habits whether you prefer the cheese brand that has a place in your subconscious or the brand new to the market. In other words, if he constantly buys the A brand's cheese, he does not give himself the chance to try new flavors. In some cases, the A brand did not come to the market or was exhausted. In such cases, it takes the cheese of the B brand and produces an alternative for itself. Just like this, if what you're looking for in the search results is not in the first line, you look at the lower lines and try to find the right information. However, no user continues to search for data until the 8th or 9th page of the search engine. Because if it is not already on the first page, the data it is looking for will surely appear on the second page. Therefore, the results that search engines rank on the basis of various rules will find their place in the top ranks.
Organic Followers Bring Organic Clicks
If it is mentioned that most of the users found what they were looking for from the first page results in search engines, your main goal should be to get your place on this page. In this sense, you will meet your organic followers on organic clicks. You can help identify Google bots with a variety of techniques to reach an organic audience. For this, it is important to use a successful title tag along with the Meta description. In addition to these, the use of qualified Snippets will also bring your page to the top of the SERP. You can describe snippets as short descriptions under site titles. In addition to all of these, as a result of a successful SEO work, using the necessary keywords at sufficient rates will easily earn you organic clicks.
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