Any company, Internet publication or independent author can create their own channel on Yandex Zen and publish their content.
How does Yandex Zen Work?
Yandex Zen uses other websites for resources. Recommendation algorithms parse the content received from the source website and send it to the Yandex Zen feed. The feed consists of news, opinion pieces, videos and blog posts.
When choosing content for a feed, factors such as the subject and category of the content, the quality of the advertising, and the current user base of the website owner are taken into account. All these factors are included in the overall quality assessment of the website. You can only refer to the feed once.
Yandex Zen Offers Personalized Recommendations with Artificial Intelligence Technology
Yandex Zen analyzes the data dec users' search history with artificial intelligence technology and offers specific recommendations based on the person's interests. It is a Yandex service that allows you to highlight content such as articles, photos, videos, and blog posts related to the topic that the user is interested in in the recommendation bar of the shopping site they are visiting.
Yandex Zen Is a Good Platform for Attracting Traffic to Your Website
Yandex Zen can be used for visitor traffic in any area we can think of, such as news sites, blog sites, corporate sites, brands.
Yandex Zen Platform for Readers
Zen feed is a personalized collection of content, from news to entertainment. Now you can access a central page for all the content you like, such as news, reviews, videos and blog posts. With Zen, new content that you may find interesting can be redirected to your feed, or even the content of websites that you have never visited before can be displayed.
User Experience and Yandex Zen Marketplace
Yandex Zen, improve user experience, only relevant and interesting content to suggest, users gathers data about their online habits; analyzes the browsing history and all content is displayed how you rate subscriptions apps and devices. There is no need to worry about security on the Yandex Zen platform. Yandex makes the privacy of users a priority, and all data collected is anonymized.
What are the Usage Recommendations for Yandex Zen?
We recommend that you stay logged in to Yandex Zen on all devices you browse on. Use a unified account for all your devices and apps so Zen can make recommendations based on all your browsing history, ratings and subscriptions. These suggestions will improve your feed.
In order for recommendation algorithms to work fully, some criteria are needed. To make the process go faster, you can do the following:
Subscribe to more channels and keep changing and updating the list of resources that interest you
Evaluate publications
Block content that you don't find interesting
Data on user habits are updated regularly. If your interests change, Zen will take notes and tailor the publication to what you find interesting.
Yandex Zen is a relatively new recommendation service for publishing and reading articles. It is created depending on what each user has read, what he likes and comments. A wide audience and convenient viewing of the feed make it an exciting marketing tool that makes it possible to promote and create content on topics relevant to the target audience.
How does Yandex Distinguish Zen Users?
The platform has two sides: authors and readers. Authors; everyone who has a channel, i.e. brands, media, online magazines, bloggers.
Readers are internet users who log in to the service and watch the publications. Zen connects writers and readers and provides advice based on their interests. For example, it shows recipes to its users who are housewives, and its contents related to car repairs to its car enthusiast users.
What Do Icons Mean in Yandex Zen?
There are three types of icons for a typical post on the Yandex Zen platform.
Open book: Shows the reading time. It can be viewed inside the article in full time. If this time indicator is less than 40 seconds, the article will not be able to make money.
Chat icon: Means the number of comments left by users.
There are three more service icons that are not related to interaction:
Wavy blue circle: Means a new article.
Blue circle with a pencil: Means that the article that was not published on the blog in Yandex has been edited. To publish the content, you need to click the “Publish” button.
Red circle: Means that the article has been blocked and has not been approved for publication.
What are the Advantages of Yandex Zen?
To create a channel, you do not need to incur any expenses. In addition to all this, you do not need to invest in advertising and promotion. Under favorable conditions, the option to earn money will open within a week. Even your old articles can bring constant income. The technical support service is fast and efficient.
22 December 2021 Wednesday tarihinde yayınlandı.
Sosyal Medyada Paylaş
