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Digital Marketing and Communication Strategies in the Tourism Sector
Digital Marketing and Communication Strategies in the Tourism Sector
With the increase in digitalization in the past 10 years, many sectors have completely disappeared or have managed to develop themselves by keeping up with digitalization. The tourism sector, as one of the largest sectors in our c...
What is ROAS? How to Calculate and Increase?
What is ROAS? How to Calculate and Increase?
ROAS is used as a short term of “Return On Advertising Spend”. Measuring the return on your advertising costs shows how effectively you spend on advertising. In the simplest definition, if you provide a return of 50 TL for an adve...
You Must Do Digital Marketing For Success In The German Market
You Must Do Digital Marketing For Success In The German Market
Turkey, which has a trade volume of 39 billion Euros with Germany, continues its efforts to increase this figure. With a population of 83 million German citizens, including 3.5 million of Turkish origin, and an income of more than...
What is Growth Marketing?
What is Growth Marketing?
Due to the rapidly changing nature of the digital world, the behaviors, wishes and expectations of users are changing rapidly. Therefore, the majority of traditional marketing and sales methods that could not keep up with this cha...
The Road To Commercial Success With Russia Passes Through Digital Marketing
The Road To Commercial Success With Russia Passes Through Digital Marketing
For the Russian market, which sends 9 million tourists a year to Turkey and purchases products worth $5.1 billion, domestic companies are conducting marketing activities in digital channels, especially in the country's own social ...
Manage All Your Marketing Processes with HubSpot
Manage All Your Marketing Processes with HubSpot
HubSpot is a software that enables companies to manage all their marketing processes from a single platform....
Advice for Those Who Want to Improve Their Personal Brand
Advice for Those Who Want to Improve Their Personal Brand
The trace left by the person on other individuals with the features that he/she is authorized is called a personal brand. Everyone has different prominent features. These make people more advantageous than other individuals. Respe...
What Are the New E-Commerce Regulations in Digitalized Turkey?
What Are the New E-Commerce Regulations in Digitalized Turkey?
Due to the coronavirus, which has affected the whole world since the beginning of 2020 and caused many balances to change, all works in the traditional media have shifted to digital platforms. E-commerce sites were the platform mo...

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