How does our e-commerce SEO service work?

 

Making sure that you are directing the right type of customers to your site is extremely important in online sales using web marketing. That's why you need to make sure you have the right type of content with the right keywords.

 

Search engines match the words people are looking for with the words found on your website. For this reason, SEO for an e-commerce website includes an informative, explanatory text.

 

 

If the words that shoppers type into the search engine are present on your site, it indicates that you have a higher chance of being found.

 

Considering that more than 50 percent of users find a new brand or product as a result of a search, the power of SEO should not be underestimated.

 

The hard part is figuring out what words to add to your site and how to make sure you have room for all the different phrases you need. In order to start the e-commerce SEO process, you must know which keywords you want to target.

 

In your site, it indicates that you have a higher chance of being found.

Considering that more than 50 percent of users find a new brand or product as a result of a search, the power of SEO should not be underestimated.

The hard part is figuring out what words to add to your site and how to make sure you have room for all the different phrases you need. In order to start the e-commerce SEO process, you must know which keywords you want to target.

What does the SEO process include?

1. Keyword

Before making any changes to your website, we do research to identify the words we call 'keywords' that you should add to your content. Using keyword research tools, we find the keywords you need and start working on your brand to rank at the top of searches.

2. Key Application 

The next step in our process is to apply these high-value, relevant keywords to your website. The areas we use these keywords are:

  • Home page
  • Page titles
  • Meta descriptions
  • Product description
  • Image alt text
  • And more 

This step is very important for an e-commerce SEO strategy because it is difficult for search engines and even users to see if your website is relevant to a search query without optimizing your website for those related keywords.

3.Product Page Optimization

  • Every page on your website needs optimization for search engines.
  • Optimizing product pages is crucial when it comes to e-commerce stores because they rank at the top for these specific search phrases, also known as "long-tail keywords".
  • To ensure that your product pages rank high in search results, we make sure that each page has a title, as well as a keyword-rich paragraph of text that describes the item. If available, it is useful to include the model number.
  • Your product pages should also include images of the products you sell.

Why does e-commerce SEO focus on image optimization?

Images add value to users and search engines, as well as provide perspective to your product from size to color and usage. For search engines, your images give an idea of ​​the context of your product page, and it's important to remember that optimizing images is critical. Google; Besides Bing, Yahoo, and other search engines, it cannot read images. It looks at the image filename, image alt text, and nearby content to understand images.

For this reason, our team optimizes your images for SEO and examines every page of your website to make sure you target long-tail keywords and don't miss out on crucial SEO elements such as title tags. As a result of these efforts, a product page ready to transform consumers is created.

4. Navigation Optimization

Our e-commerce SEO Service also includes making your website user-friendly. Even if you have a wide variety of products on your website, it is important that it is easy to navigate. Our team makes sure everything has the appropriate sections or categories and links to the top page from any page in your menu.

The use and understanding of the navigation are very important because it can lead to confusion of users and leave the site as soon as they arrive.

High bounce rates tell search engines that your website is not relevant to the search terms it ranks, and therefore a high bounce rate can lead to a drop in your rankings.

This is the main reason why web design and the design of your landing pages are a mandatory feature of e-commerce SEO.

5. Content Creation

Because online competition is tough, creating original content for your e-commerce store is one of the best ways to both add SEO value and draw shoppers. Content can include blogs, articles, press releases, and even ebooks.

A content marketing strategy serves two purposes:

  1. Providing search engines with even more content for keywords and phrases.
  2. To tell your customers that you are knowledgeable and reliable.

One of the benefits of content marketing is that it doubles your website's conversion rates. With unique and informative content, when you answer users' questions or guide them, it also means you value your users.

Why should you use our e-commerce SEO service?

Our e-commerce SEO Service focuses on both optimizing your website to reach your most qualified customers and increasing your online visibility to search engines. Increasing your visibility makes it easier for consumers to find your website. Therefore, instead of appearing on the second page of search results, your website will be displayed on the first page with the work of our team.

If you do not consider SEO, your website becomes vulnerable to the following risks:

  • Lower search result ranking
  • Fewer purchase orders
  • Less income

These are all risks that affect your bottom line as well as daily operations. If you're not driving valuable traffic to your website, you won't be selling, and this will result in a drop in your overall profit.  

With our e-commerce SEO service, we aim to maximize your visibility in search results with competitive and innovative strategies. Our team to do this with your brand, from your products to your customers. takes the time to learn everything relevant and develops a personalized method of determining results.

One advantage is that e-commerce SEO is extremely affordable when compared to traditional marketing. By focusing on the keywords your target audience uses and optimizing your website for these keywords, you can achieve the results you want to see.

At the same time, our e-commerce SEO Service is the foundation of a performance-oriented, powerful digital marketing strategy.

 

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